Journal Call no. | P92.A7M45 |
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Article Title | JWT no.1 agency in Taiwan for '95 as O&M slips six places. |
Is Part Of | Media : Asia's media & marketing newspaper ; 29 Mar 1996, p.3. |
Abstract | For the second year in a row local shop United was beaten into second place by a multinational agency in Taiwan's billings ranking, according to figures compiled by Brain magazine. J. Walter Thomopson, which ranked third in 1994, took the coveted top spot with a strong showing of NT$2.4 billion (US$86.2 million) in billings, up almost 30 per cent from the year before. |