Journal Call no. | P92.A7M45 |
---|---|
Article Title | O&M joins growing number of agencies restructuring in '96. |
Is Part Of | Media : Asia's media & marketing newspaper ; 1 Mar 1996, p.3, illus. |
Abstract | Ogilvy & Mather is restructuring to bring its Hong Kong agency and the Hong Kong-China division under one management umbrella. They now had offices in Beijing, Shanghai and Guangzhou and would be opening offices in Shenyang and Chengdu this year. "O&M Hong Kong will be a more unified force, dealing with Hong Kong itself and China business run out of Hong Kong," as group managing director Mike Murphy claimed. |