| Journal Call no. | P92.A7M45 |
|---|---|
| Article Title | JWT no.1 agent as Burnett rises. |
| Is Part Of | Media : Asia's media & marketing newspaper ; 12 Apr 1996, p.1, +1p. |
| Abstract | Leo Burnett has leapt back up the Hong Kong agency ranking chart with a 50 per cent growth in capitalised billings for 1995. Generally, most agencies experienced slow growth because of the sluggish economy. J. Walter Thompson (JWT) remained the biggest agency in the territory with billings of HK$915 million. JWT also topped the billings list for China, with Burnett in second place. |