Journal Call no. | P92.A7M45 |
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Article Title | How to get ahead in advertising : win an award. |
Is Part Of | Media : Asia's media & marketing newspaper ; 27 Nov 1998, p.10, illus. |
Abstract | According to respondents to a MEDIA-CNBC Asian Advertising Industry Poll conducted earlier in 1998, and a more recent Asian Brand News client poll, excellence in creative work is the one sure way to know that an advertising agency is capable of looking after an account properly. |