PolyU Library
Journal Call no.P92.A7M45
Article TitleNewspaper war tipped to have less impact this time.
Is Part OfMedia : Asia's media & marketing newspaper ; 27 Jun 1997, p.20.
AbstractA year after a damaging price war, Hong Kong mass circulation newspaper Oriental Daily News has stirred up another circulation battle in the summer of 1997 by lowering its cover price significantly from HK$5 to HK$2 to celebrate its 30th anniversary and the return of sovereignty to China.