PolyU Library
Journal Call no.QA75.5.I8
AuthorLee, Ella.
Article TitleExhibition of multimedia technology in exhibitions / Ella Lee.
Is Part OfThe IT magazine ; Sep 1996, p.22-23, illus.
AbstractComputer-based interactive presentations with sophisticated graphics, fast high-resolution video and rich sounds are effective in attracting bigger audiences to stay longer at a specific booth. Dick Lo, general manager of Exhibit Images (Far East) Ltd, highlighted that something more than information kiosks - computers with interactive multimedia software installed - can be used for exhibitions and thereby employ better graphics. In this article, Lo illustrates his view of the benefits of interactive multimedia presentations.