| Journal Call no. | P92.A7M45 |
|---|---|
| Article Title | Jardine Pacific in campaign to boost awareness. |
| Is Part Of | Media : Asia's media & marketing newspaper ; 25 Oct 1996, p.30, illus. |
| Abstract | Jardine Pacific has embarked on a corporate campaign in Hong Kong to boost public awareness of the company. The English and Chinese-language campaign, tag-lined "In Hong Kong. For Hong Kong", was created by Euro RSCG and features in both the English and Chinese-language press. |