PolyU Library
Journal Call no.P92.A7M45
Article TitleATV windfall with spend up by over 40%.
Is Part OfMedia : Asia's media & marketing newspaper ; 15 Sep 1995, p.12, illus.
AbstractAdspend on ATV ballooned by more than 40 per cent in this year's first half. According to SRG, ATV channels Home and World pulled in 44 per cent and 42 per cent more ad dollars respectively compared with the same period last year.