| Journal Call no. | P92.A7M45 |
|---|---|
| Article Title | Apple Daily succeeds in cutting into share of rival newspapers. |
| Is Part Of | Media : Asia's media & marketing newspaper ; 18 Aug 1995, p.10. |
| Abstract | Apple Daily is estimated to have grabbed at least a 10 to 15 per cent share of Hong Kong's Chinese language newspaper market in its first two months in operation. Media analysts described the industry as being in its most competitive phase in years with all players engaged in trench warfare. |