| Journal Call no. | P92.A7M45 |
|---|---|
| Author | Milne, Gordon. |
| Article Title | Need for agencies to be pro-active / Gordon Milne. |
| Is Part Of | Media : Asia's media & marketing newspaper ; 26 May 1995, p.13. |
| Abstract | Alfred Hille's recent article 'Industry blasted for failure to support or understand need for qualitative research' (MEDIA, April 28), where he leant on Bates Hong Kong strategic planning director Pamela Blundell's contributions, legitimately questions the training opportunities for qualitative researchers in the region. |