PolyU Library
Journal Call no.P92.A7M45
Article TitleAdvertisers not put off by tabloid TV's slump in ratings.
Is Part OfMedia : Asia's media & marketing newspaper ; 23 Jun 1995, p.12.
AbstractTabloid-style infotainment programmes on Hong Kong's rival Chinese-language channels are experiencing a big drop in rating - but advertisers are still queuing up nonetheless.