| Journal Call no. | P92.A7M45 |
|---|---|
| Author | Chow, Elaine. |
| Article Title | 'Wings' to help Motorola grow customer loyalty worldwide. |
| Is Part Of | Media : Asia's media & marketing newspaper ; 26 Jun 1998, p.14, illus. |
| Abstract | The article features that Motorola has just rolled out the Asian portion of its first global campaign, "Wings", aimed at building long-term customer loyalty. |