Journal Call no. | P92.A7M45 |
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Article Title | All-Asia PR guide 1998 : merger boom to sweep Asia-Pacific PR firms. |
Is Part Of | Media : Asia's media & marketing newspaper ; 17 Apr 1998, special supplement, p.5. |
Abstract | Public relations (PR) in Asia has never been a priority for most of the multinational communications groups ... until now, according to Mr Jim Bell, president of the mergers and acquisitions firm Results International Asia-Pacific. |