| Journal Call no. | P92.A7M45 |
|---|---|
| Article Title | BBDO helps SmarTone sweep '97 ATV awards. |
| Is Part Of | Media : Asia's media & marketing newspaper ; 6 Feb 1998, p.16, illus. |
| Abstract | BBDO's three-part campaign for SmarTone, starring Chow Yun Fat, Jacky Cheung and Tony Leung, was the clear favourite among Hong Kong audiences, sweeping the board at the Asia Television Limited (ATV) Most Popular Television (TV) Commercial Awards by taking home a total of six awards -- more than any of its competitors. The article lists the winners of 1997 Most Popular Commercial Adwards. |