| Journal Call no. | HD62.15.B477 |
|---|---|
| Article Title | Cultivating the corporate carrot. |
| Is Part Of | Best practice management ; no.11, Apr 1997, p.32-33, illus. |
| Abstract | Motiv8 was set up to provide staff incentive programmes for companies, predominantly in the retail industry, including Kodak, Shell and McDonalds. The company has observed considerable improvement in customer service in Hong Kong through its mystery shopper and reward schemes. Chris Fjelddahl, the Business Development Manager of Motiv8, explains in the article how to improve customer service through staff incentive programmes. |