Journal Call no. | HD62.15.B477 |
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Article Title | Looking out for the little guy. |
Is Part Of | Best practice management ; no.18, Nov 1997, p.22-24, illus. |
Abstract | As the Consumer Council's Chief Trade Practices Officer, Adrian Walker-Smith is responsible for making sure big business plays fair with the consumer. In the article, he explains how he believes companies can reduce the number of complaints they receive. |