| Journal Call no. | HF5415.12.H6D57 |
|---|---|
| Author | Cheng, Benny. |
| Article Title | Simulated Management Game / Benny Cheng. |
| Is Part Of | Direction ; v.6, no.3, Aug/Sep/Oct 1997, p.12, illus. |
| Abstract | The article provides a feedback from one of the senior and supportive members of the Hong Kong Institute of Marketing (HKIM), Benny Cheng, on his experience with the 'Simulated Management Game' on September 20th 1997, at Hong Kong Baptist University. |