Journal Call no. | P92.A7M45 |
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Article Title | JWT Shanghai's 'clean creativity' earns Best Print Portfolio award. |
Is Part Of | Media : Asia's media & marketing newspaper ; 14 Nov 1997, p.18, illus. |
Abstract | J. Walter Thompson(JWT) Shanghai has won the Best China Print Portfolio award, organised by MEDIA and sponsored by Business Week. This article features its key of success and problems of many print advertisement which is the trend in China's advertising development. |