PolyU Library
Journal Call no.P92.A7M45
Article TitleBank campaign sees massive HK response.
Is Part OfMedia : Asia's media & marketing newspaper ; 6 Dec 1996, p.10, illus.
AbstractA new television campaign for National Australia Bank's Tailored Home Loan has resulted in the client being "inundated" with calls from interested consumers, according to Batey Ads Hong Kong group account director Emma Oxley.