| Journal Call no. | P92.A7M45 |
|---|---|
| Article Title | China up 24pc in adspend. |
| Is Part Of | Media : Asia's media & marketing newspaper ; 7 Jun 1996, p.28. |
| Abstract | China's adspend in television and print jumped about 24 per cent in 1995 to Rmb7 billion, compared with the year before, according to figures supplied by Survey Research Group. More double digit growth is forecast. |