| Journal Call no. | HF5001.H64 |
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| Author | Stein, Janina. |
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| Article Title | A new star is born / Janine Stein. |
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| Is Part Of | Hong Kong business ; v.15, no.165, Mar 1996, p.8, +2p., illus. |
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| Abstract | Star TV is making all the right noises - and it looks like the Hong Kong-based satellite broadcaster's latest efforts are paying off. Despite annual losses which could reach US$100 million in 1996.Star's total change of heart on its Asia strategy has led to unprecedented gains across the region. The original pan-continental blanket broadcasting format is fast being replaced with new, more localized programming. |
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