| Journal Call no. | HF5001.H64 |
|---|---|
| Author | Moore, Jack. |
| Article Title | Overwrought and over here / Jack Moore. |
| Is Part Of | Hong Kong business ; v.13, no.150, Dec 1994, p.57. |
| Abstract | After regaling North America with steak knives and tooth whiteners, direct-response television marketing has invaded Hong Kong. The author examines a phenomenon with a style of all its own. |