Journal Call no. | P92.A7M45 |
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Author | Hille, Alfred. |
Article Title | Mooncake maker in aggressive move to boost market profile. |
Is Part Of | Media : Asia's media & marketing newspaper ; 4 Aug 1995, p.12, illus. |
Abstract | Wing Wah, Hong Kong's biggest mooncake and Chinese confectionary manufacturer, has become the unlikely sponsor of one of the world's top annual sporting events, the Macau leg of the women's world volleyball grand prix, until 1997. |