PolyU Library
Journal Call no.P92.A7M45
Article TitleRadio proves itself in China.
Is Part OfMedia : Asia's media & marketing newspaper ; 28 Oct 1994, p.20, illus.
AbstractRadio was the medium to capture the aspiring Chinese middle classes. ABC Radio Partners International CEO Peter Stromquist identified a new breed of entrepreneur and professional in China who is moving industry from state-supported to financially self-sustaining.