| Journal Call no. | G155.H6H66 |
|---|---|
| Article Title | H.K.T.A. marketing support for the trade. |
| Is Part Of | Hong Kong travel bulletin ; Sep 1994, p.13-16, illus. |
| Abstract | The Association was set up in 1957 with the express purpose of marketing Hong Kong as a travel destination, encouraging visitors to come to the territory and making sure they were satisfied with their experience. It offers a wide range of publications, brochures, slides, films, videos and collateral materials to help customers sell Hong Kong. |