PolyU Library
Journal Call no.HF3836.5.C53
AuthorChen, Gang.
Article TitleHigh grade, high price, yet acceptable management strategy of Shanghai Oriental Emporium / Chen Gang.
Is Part OfEconomic reporter ; no.145, 1994, p.10, illus.
AbstractWhen the mainland-Hong Kong Oriental Emporium in southwest Shanghai opened to business on January 10, 1993, its first-rate furnishing and elegant shopping environment were a real eye opener to the experienced and knowledgeable Shanghai residents.