Journal Call no. | P92.A7M45 |
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Article Title | Convenience key to O&M's LRT posters. |
Is Part Of | Media : Asia's media & marketing newspaper ; 4 Feb 1994, p.1, illus. |
Abstract | A new poster campaign by Oglivy & Mather Hong Kong for the Kowloon Canton Railway Corporation's Light Rail Transit (LRT) is based on the simple theme that the LRT is convenient because it goes everywhere you want to go. |