PolyU Library
Journal Call no.P92.A7M45
Article TitleConvenience key to O&M's LRT posters.
Is Part OfMedia : Asia's media & marketing newspaper ; 4 Feb 1994, p.1, illus.
AbstractA new poster campaign by Oglivy & Mather Hong Kong for the Kowloon Canton Railway Corporation's Light Rail Transit (LRT) is based on the simple theme that the LRT is convenient because it goes everywhere you want to go.