PolyU Library
Journal Call no.GV133.H6H66
AuthorNg Leung, Mee Lee.
Article TitleSports and mass media / Ng Leung Mee Lee.
Is Part OfHong Kong recreation review ; v.4, 1992, p.14.
AbstractTo upgrade sports programme in Hong Kong in order that it can do the job which a sports programme is designed to do, more time should be spent in researching the interest of the audience, improve the standard of the commentators and produce more local sports programmes of good quality whereby people can identify themselves with the role models.