PolyU Library
Journal Call no.P92.A7M45
AuthorDonnolley, Chris.
Article TitleFlexibility will be key to survival in next decade / Chris Donnolley.
Is Part OfMedia : Asia's media & marketing newspaper ; 27 Nov 1992, p.12.
AbstractHong Kong Institute of Marketing's 10th Anniversary International Conference theme was "new marketing horizons in the next decade".