Journal Call no. | HC411.F19 |
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Author | Burns, Simon. |
Article Title | The digital future : (part 1) : competing in the e-commerce world : on-line salesmanship : the name game : keeping customers happy is as easy as calling up a file / Simon Burns. |
Is Part Of | Far Eastern economic review ; v.163, no.36, 7 Sep 2000, p.54, +1p., illus. |