Journal Call no. | HD9747.A8J48 |
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Author | Law, Jessica. |
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Article Title | Success of mega-sale invigorates HK market : major retailer launches massive sales campaigns to maximize its share of the lacklustre market / Jessica Law. |
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Is Part Of | Jewellery news Asia ; no.169, Sep 1998, p.67-68, illus. |
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Abstract | The article features a 10-week sales campaign launched by Tse Sui Luen Jewellery (International) Limited (TSL) in Hong Kong, which sparked life in Hong Kong's flagging jewellery retail market, and prompted a second campaign by the company and other retailers to follow suit. |
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