Journal Call no. | P92.A7M45 |
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Author | Lai, Iris. |
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Article Title | Hong Kong to finally get joint radio survey in '97 : Commercial Radio, Metro Broadcasts and RTHK agree on methodology after years of wrangling / Iris Lai. |
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Is Part Of | Media : Asia's media & marketing newspaper ; 27 Jun 1997, p.4, illus. |
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Abstract | The first Hong Kong syndicated radio survey has finally rolled out after five years of negotiations between radio stations, including Radio Television Hong Kong (RTHK), Commercial Radio and Metro Broadcasts, and advertising agencies, namely Hong Kong 4As (HK4As) and Hong Kong 2As (HK2As). |
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