| Journal Call no. | G149.T733 |
|---|---|
| Author | Ocampo, Rosa. |
| Article Title | When internet marketing pays off / Rosa Ocampo. |
| Is Part Of | Travelasia ; 4-10 Jul 1997, p.9, illus. |
| Abstract | Internet marketing has paid off for two Hong Kong-based business travellers clubs in term of getting new members, new hotel and restaurant partners, and even overseas representatives. The Association of Business Travellers (ABT) and the Frequent Business Travellers Club (FBTC) each have a web site. Together, they claim 20,000 hits per week. |