| Journal Call no. | HD62.15.B477 |
|---|---|
| Article Title | Spinning a web of knowledge : how the Internet markets OCRA. |
| Is Part Of | Best practice management ; no.8, Jan 1997, p.9-11, illus. |
| Abstract | Peter Henwood, who knew nothing about the Internet two years prior to 1997, sings its praises. What this novice-turned-expert has to say about the Internet's capacities for marketing his OCRAs International Group is reported in this article. |