| Journal Call no. | P92.A7M45 |
|---|---|
| Article Title | Single-decker buses offer new OA option for China advertisers. |
| Is Part Of | Media : Asia's media & marketing newspaper ; 6 Dec 1996, p.12, illus. |
| Abstract | Computer company Acer and a Beijing shopping centre are leading the charge of clients using single-decker bus advertising in mainland China. Introduced by Hong Kong-based company Top Result Promotion, which also has an office in Beijing, single-decker bus advertising launched in September 1996 in the cities of Beijing, Chengdu and Wuhan, with Shenyang and Shanghai due to come on line soon. |