| Journal Call no. | P92.A7M45 |
|---|---|
| Article Title | HK handover creates 'total sell-out' for CNN. |
| Is Part Of | Media : Asia's media & marketing newspaper ; 13 Jun 1997, p.4, illus. |
| Abstract | CNN International launched its morning news programme Asia This Day on June 2, but advertising slots had already been sold out. Senior vice-president Asia-Pacific advertising sales Carl Meyer said that the atmosphere surrounding the handover of Hong Kong to China had created "a total sellout" for CNN from June into July 1997. |