| Journal Call no. | P92.A7M45 |
|---|---|
| Article Title | Live hook-up signals Lowe Group's march into the Far East. |
| Is Part Of | Media : Asia's media & marketing newspaper ; 2 Aug 1996, p.1, illus. |
| Abstract | The Lowe Group has acquired a shareholding in Hong Kong agency Live Communications in a bid to tap into the burgeoning opportunities of Greater China. The Hong Kong agency will be renamed Lowe & Partners/Live and will continue to operate under its existing management. |