PolyU Library
Journal Call no.P92.A7M45
AuthorHille, Alfred.
Article TitleAsian Inflight reveals plans to double CAAC Inflight figures : "We want to professionalise the market and give accountability" / Alfred Hille.
Is Part OfMedia : Asia's media & marketing newspaper ; 19 Jan 1996, p.10, illus.
AbstractAsia Inflight is hoping to be able to nearly double the controlled circulation of its CAAC Inflight Magazine by early next year. As CAAC Inflight Magazine is circulated free on 12 of the major airlines under the control of China's aviation governing body Civil Aviation Autho-rity of China (CAAC), Asia Inflight is confident it is reaching the top one per cent of the country's population.