PolyU Library
Journal Call no.AP8.W56
AuthorYang, Lydia.
Article TitleCoaxing travellers off the beaten path : national campaign to promote folklore / Lydia Yang.
Is Part OfWindow ; v.4, no.2, 13 Jan 1995, p.20-21, illus.
AbstractOn New Year's Day, CNTA director Liu Yi officially kicked off China Folklore '95, a tourism promotion campaign sequel to China Heritage '94 and China Water and Mountain Tours '93. The new plan aims to lure tourists with the culture and folk customs of 56 ethnic minorities distributed all over the country.