PolyU Library
Journal Call no.P92.A7M45
Article TitleOpportunities abound, say Asia's media directors.
Is Part OfMedia : Asia's media & marketing newspaper ; 22 Jun 1990, p.19, illus.
AbstractWhile there are publishing houses and magazines galore in Asia, Hong Kong agency media directors believe there are still market gaps and opportunities for smart publishers, especially with the emergence of "niche" marketing and publishing in the region.